Wednesday 17 July 2013

What Distinguishes a Great Client?

Our good friend and blogging compadre George Ad Aged Tannenbaum sent us the below clipping after reading yesterday's post. It's a 1988 article from Adweek entitled In Advertising What Distinguishes a Great Client? Ten Principles For Building a Better Relationship With Your Agency. It still stands as good advice today. Thanks George! By the way, if you aren't reading George's superb blog already, you really should be.

Click on the images to enlarge. 



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